Before the lather
a word about water

Choosing a shampoo, we have always looked at the ingredient list
But what touches your hair the longest, every day, is the water
The functional water used in SEAM's head spa has become a soap
Its name is MIRAI SOAP

Evolving the water, not the detergent

MIRAI SOAP is an all-over soap made by MAGNET Hair Pro / MIRAICARE
The thinking runs backwards. Rather than adding cleansing agents to make it stronger
it begins by looking again at the water underneath it all
What it uses is high-dimension functional water, Holistic Mirai Sui 5.0
The name sounds futuristic; the starting point is very much of the earth

From a single drop on mythic ground

It begins with Takachiho Shosui, a mineral-rich natural terahertz water springing from Takachiho, land of myth
This natural water is crushed with nanobubbles, clustering the water molecules finely
Hydrogen and carbonation are worked into those gaps and held there with the gases' character intact
Because hydrogen and carbonation are weak to heat, nothing is heated in the making
"The reducing power of hydrogen, the emulsifying power of carbonation" — the character of those gases, as its makers call it, is the core of this one bottle

Born to protect a hairdresser's hands

What is interesting is why it was made
To protect the hands of hairdressers, who shampoo many times a day —
With water and gas doing the supporting, cleansing power and water retention are held while surfactants are cut by about 60%
The lather is dense as whipped cream, holding down both friction damage and how much you use
About half your usual amount is the guide. A design born on a professional floor tells most on the people who use it every day

At SEAM we start from taking it off

SEAM's head spa is our own menu, using hydrogen and carbonation
MIRAI SOAP is the key that carries that experience home
We suggest it as the "off — hydrogen cleansing" before new hair care
Gently taking off styling products, sebum and what has built up
so that clean hair and scalp can meet the next bottle

• · ① Off — reset hair and scalp with MIRAI SOAP lather
• · ② Care — welcome in a new shampoo and treatment
• · ③ Fill — finishing wrapped in a veil of moisture

Not only hair, but face, body and intimate care — one bottle for all of it
The finish, as its makers put it, is like stepping out of a fine hot spring

Frequently asked questions

Where can I buy it?

Available at every SEAM store. The set (bottle and refill pouch) is ¥8,800 including tax; the refill alone is ¥7,700 including tax
From 8.4 it is also due to be carried in our members-only online shop

Can I use it on more than hair?

As an all-over shampoo (cosmetic), one bottle works for hair, face, body and intimate care. How it feels varies from person to person

How would you suggest working it in?

SEAM suggests using it as the "off" (hydrogen cleansing) before new hair care. The lather is dense, so about half your usual amount is the guide

This is a cosmetic product. Its effects fall within the range of cosmetics, and how it feels varies from person to person
The "off" (hydrogen cleansing) step is SEAM's own suggestion for how to use it